For a little more than a year, Ken Hatfield has sold Clevelanders on his southern comfort food from his food truck, Hatfield’s Goode Grub, at Walnut Wednesdays and Food Truck Fridays. He also cruises corporate parks around town and offers catering.
Now Hatfield’s is about to open a brick-and-mortar restaurant and coffee shop: Hatfield’s Goode Grub: The Pork N Bean, at 16700 Lorain Ave. in Kamm’s Corners.
Hatfield had been preparing his food for the truck in a 700-square-foot commissary kitchen and is excited to move into the 3,000 square-foot restaurant. The new space has a six-door walk-in cooler, a kitchen hood, a stainless steel wash tub and an Ansul fire suppression system.
“It’s a big jump,” Hatfield says of the expansion. The restaurant will serve Hatfield’s signature burgers and pulled pork sandwiches on picnic tables in the back, while customers will place their food and coffee drink orders in front in a café-style space with tables, chairs and a porch swing.
The walk in cooler will depict the same photo of the Hatfield family that adorns his truck. Ken is a descendant of the Hatfield family of the infamous Hatfield-McCoy feud fame. “It’s going to be a fun, inventive place to be,” Hatfield says. “We’re trying to get the food truck experience in a restaurant.”
Originally from North Carolina, Hatfield spent four years as a chef on an international hospital ship and studied under executive chefs at the House of Blues and Hard Rock Café. Aboard Goode Grub, he's become known for creations such as the All-In Burger – a burger with bacon, pulled pork, caramelized onion, dill sauce, barbeque sauce and cheddar cheese.
“It’s Southern comfort fusion food,” Hatfield says of his cooking style, adding that he plans to expand his menu. “I’ve taken my southern heritage and flair, added some internationalized style to it and came up with some stuff people really like.”
Hatfield's newlywed wife, Jessica Hatfield, will oversee the coffee shop segment of the Pork N Bean. The coffee bar will use siphon brewers and specialize in cold-brewed coffees. Customers can cold brew their own coffees, in which they will get a large mason jar, coffee and any flavors they want. The jars will be kept on shelving behind the counter.
Hatfield is building the interior himself using reclaimed barn wood. He's aiming for a family friendly atmosphere. “I think we’ll be a really good fit in the neighborhood,” he says.
Kamm’s Corners Development Corporation (KCDC) assisted Hatfield with city permits, securing signage through Cleveland’s Storefront Renovation Program, and helped negotiate a spot for the Goode Grub truck at the U-Haul Moving and Storage across the street.
“We saw the attraction of having Hatfield’s in the neighborhood,” says KCDC executive director Steve Lorenz. “Right away we tried to lend a hand.”
Fans can still catch Hatfield's food truck around town and for catering events. The Kamm’s Corners restaurant is scheduled to open on Monday, Oct. 31 with a “Hillbilly Halloween.” The truck will be parked out front and a hillbilly costume contest will run from 6 to 9 p.m.