Fashions by Fowler, a popular women's clothing boutique run by sisters Renay and Tracy Fowler, has relocated to a Shaker Square storefront that has been sitting empty for years. Previously home to Metropolitan Galleries and Ann Taylor Loft, the 5,200-square-foot space is considerably larger than the boutique's old home on Mayfield Road.

"It's been very exciting," says Renay Fowler of the new space. "Shaker Square is so diverse in terms of nationalities and cultures, which I love. We're also positioned right between a bank and a Subway store, so we get a lot more walk-in traffic."

Fowler says that she has had little trouble filling her larger digs with both merchandise and customers. "We have a very diverse inventory, and we specialize in unique, one-of-a-kind items," she says. Some of the items the store carries include costume jewelry, furs and cowhide boots inlaid with rhinestones.

"If you're looking for something fun, glitzy and one-of-a-kind, that's what we do," says Fowler. "People assume our inventory is more expensive than it actually is -- you can get an entire outfit in our store for under one hundred dollars."

Fashions by Fowler features work by local clothing designers as well as smaller companies that are based in New York, Los Angeles, Las Vegas and Atlanta. In addition to its unique clothing inventory, the store employs an in-house milliner and a staff person that repairs costume jewelry.

"That's very hard to find these days," says Fowler. "People can bring a drawing in and get a hat or costume jewelry made for them."

Source: Renay Fowler
Writer: Lee Chilcote