A new business in South Euclid aims to take advantage of Cleveland's growing reputation as a healthcare leader while also capitalizing on rising consumer interest in alternative medicine. The Heights Wellness Center, which is located at Cedar and Warrensville roads, employs chiropractors, herbalists, acupuncturists, Reiki healers and yoga instructors to create customized wellness programs for its customers.
Founder Sandy Lawrence points to the fact that the Center is located in a former internist's office as a sign of the changing times. Although she gutted the interior of the building during the custom build-out, she was able to reuse patient rooms for massage.
"Holistic medicine and wellness are in a growth spurt," Lawrence says. "This is something to help, not replace, traditional medicine."
The Center aims to create a wellness-focused community in the Heights area, a part of Cleveland's east side that is already rich in healthcare amenities. Lawrence, who previously ran her husband's medical practice for more than two decades, chose the Heights because of its rich diversity and interest in wellness.
Lawrence describes the Center's intake process as one that seeks to build a comprehensive program to help patients become well. The RN on staff can refer patients to doctors and hospitals for issues requiring medical attention.
The Center's practitioners believe that alternative and traditional forms of medicine can complement and aid one another. For instance, alternative medicine can help patients to heal after a traumatic event, and it can also keep patients from getting sick in the first place. The Center's ultimate goal is to empower clients to seek true health through nurturing their mind, body, spirit and emotions.
As insurance companies have become more accepting of alternative medicine, clients can often submit for reimbursement to their healthcare providers, too.
Source: Sandy Lawrence
Writer: Lee Chilcote