Those with subscriptions to the paper edition of the Plain Dealer will receive a 100-page "Investment & Retirement Guide" with their regular paper on Sept. 18 and will pay $2.99 for the privilege - unless they opt out.

Furthermore, the billing for the addition is rather unconventional. Per the Plain Dealer's Aug. 28 and Sept. 4 paper editions:

"An additional $2.99 will be charged to your subscription for the Investment & Retirement Guide which will shorten your paid-through date. This means your next bill will come sooner than it would have otherwise."

To opt out, call 1-877-486-0726.