The Foundation Center launched Grant Space to aggregate its most popular content in one easy-to-navigate location and be responsive to its audience. The website features video chats with grant makers and a calendar of trainings. It also allows visitors to quickly interact with Foundation Center staff.
Now the Center has launched Grant Space Mobile, a new version geared towards mobile devices such as smart phones and tablets. Foundation Center Cleveland Director Cynthia Bailie says the website, which she developed and is now being used across the country, is one more way the Foundation Center is innovating to serve its customer base. The site is helping grant seekers to become more savvy about using technology to do good in their communities, she says.
"The world has increasingly gone to mobile devices, and we wanted to give our audience what they need in a user-friendly way," says Bailie.
Despite the at-your-fingertips information that is now available online, visits to the Foundation Center Cleveland, which is located in the Hanna Building at PlayhouseSquare, have not declined. Bailie believes that this is because the Center's online presence and physical location actually complement each other.
"We decided to put everything online and offer high-touch in-person services; we've found it has increased our visibility and people still come in," she says.
Making technology more accessible to grant seekers helps them to access funding more easily, identify new sources, strategize ideas and solicit a national and even international audience of grant makers, Bailie says. Recently, the Foundation Center Cleveland hosted a "Good Gone Mobile" networking and information night. The event highlighted two mobile trends, giving and advocacy, and allowed attendees to network with each other and learn from others in the field.
"There's a greater appetite for experimentation with new technologies. We've created a gateway that allows people to quickly tap in and get what they need."
Source: Cynthia Bailie
Writer: Lee Chilcote