Cleveland motorcycle entrepreneur rides into CIA to inspire, guide students

Scott ColosimoScott Colosimo

Though it's been a decade since Cleveland CycleWerks owner Scott Colosimo graduated from Cleveland Institute of Art (CIA), he has stayed connected to the school as both a teacher and professor.

This spring, Colosimo has returned to his formative digs once more as sponsor of CIA's transportation design class, which "exposes students to the basic knowledge, skills and qualities that are important for a career in transportation design." The semester-long role is part-time, as the Parma native spends most days running his small-volume motorcycle manufacturing facility in the Detroit Shoreway neighborhood, where he builds custom bikes and restorations of British, Japanese and Italian motorcycles.

At CIA, Colosimo serves as a motivator and critic in helping students solve real-world transportation design questions. The role is more instructional than professorial, and is meant to reflect a designer/client relationship in the professional world.  

"My work is to push students further than they would be by the traditional OEM (original equipment manufacturer)," says Colosimo, who graduated from CIA in 2004. "Companies tend to pull students back in to make concepts more contemporary. I'm pushing them out and making sure they're looking well off into the future."

That conceptual outlook includes designing vehicles for racing along the surface of distant planetary bodies. Colosimo, who wrote the class curriculum with Professor Haishan Deng, oversees teams tackling the challenge of building vehicles for transportation on Mars.

"The vehicles take on a more unique design, proportion and function than cars of today," says Colosimo, 35. "This kind of problem-solving is key to developing a young designer's ability to step beyond the surface and become a competent, well-rounded designer."

Colosimo's partnership with CIA emerged as part of a long-standing CIA tradition of bringing in automotive officials to offer students professional-level feedback. The self-proclaimed "motorcycle geek" is proud to present his particular brand of two-wheeled insight to a creative, energetic classroom.

"These students are already thinking and sketching on a professional level, so I like to think of them as professionals," Colosimo says. "I'm there at a design director level to push them in the right direction when they get off track."

Though the entrepreneur has been in the motorcycle-building game since 2009, returning to school has illuminated new innovations unburdened by the limits of running a bottom-line manufacturing business.

"Students are working on unique propulsion, suspension and wheel solutions that I never would have thought of," says Colosimo. "They're so quick to adapt and think of ways to use that technology. It's amazing how natural it comes to them."

The Cleveland Institute of Art is part of Fresh Water's underwriting support community.

Douglas J. Guth
Douglas J. Guth

About the Author: Douglas J. Guth

Douglas J. Guth is a Cleveland Heights-based freelance writer and journalist. In addition to being senior contributing editor at FreshWater, his work has been published by Midwest Energy News, Kaleidoscope Magazine and Think, the alumni publication of Case Western Reserve University. A die-hard Cleveland sports fan, he also writes for the cynically named (yet humorously written) blog Cleveland Sports Torture. At FreshWater, he contributes regularly to the news and features departments, as well as works on regular sponsored series features.