Michelle Venorsky and Kate Davis have worked at some of the top advertising and communications agencies in town, recently at Marcus Thomas. But the dream of starting their own agency prompted the two, along with three other partners, to launch Hello! agency in September.

“We’ve had this idea brewing for a while now,” says Venorsky. “We absolutely love what we do and we’ve been working together for 10 years.”

Hello! focuses on developing close connections with their clients, Venorsky says, by engaging relationships and finding out what makes them tick. So it seemed only natural to name the agency Hello!. “When you think about any relationship, you have to introduce yourself,” says Venorsky. “We call ourselves an 'engagement agency' – we build relationships on insight and research.”

Davis, with a background in cultural anthropology, handles the research end – figuring out why people do certain things. Venorsky handles the public relations, marketing and social media aspects. Venorsky says it was the right time to take an “intelligent risk” and hang out their own shingle.

“There’s never been a better time or an easier time to build a relationship with your customers with so many media platforms,” Venorsky says. “We’re trying to be medianostic and build something that matters.”

Hello! is still looking for the ideal office space in Ohio City or Tremont, but in the meantime, Venorsky and Hall are busy signing on clients. They’ve landed four accounts so far.

Source: Michelle Venorsky
Writer: Karin Connelly