Phil Alexander and Mohit Ahluwalia realized something when they were earning their MBAs at CWRU: that people in all segments of businesses are charged with creating presentations at some point in their careers. However, not everyone has the talent -- or budget to hire an agency -- to create an eye-catching presentation.

“Thirty million PowerPoint presentations are made every day across America,” says Alexander.

So Alexander and Ahluwalia thought about starting a business that would help customers create their presentations.

“We wanted to do something with digital media,” recalls Alexander. “We were looking to figure out if we could automate the process and avoid paying the high rates of agencies.”

The two applied to LaunchHouse Accelerator last summer and developed Quick2Launch, a company that creates great visuals for any presentation. The company officially launched last week with its ConceptDrop technology.

With the company’s ConceptDrop, users login, upload their content outlines and fill out a creative brief questionnaire describing their presentation. They are then presented with a selection of pre-approved templates and themes, and Quick2Launch takes it from there and creates the visuals to go along with the content. The end result is a complete, professional presentation.

“We’re just trying to hold their hand throughout the creation of the presentation,” says Alexander. “We’ve tried to make it so it’s really simple.”

Quick2Launch partners with Reality Premedia Services, which provides access to 150 graphic designers. The company is about a month away from launching its business-to-business platform.

Alexander says they hope to hire a sales team and in-house designers soon. “The goal is to completely build our own entity,” he says. “We really want to be the all-in-one stop for presentations.”

Source: Phil Alexander
Writer: Karin Connelly