growing tech firm wins mobile app of the year at tech week

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When TOA Technologies began in 2003, founders Yuval Brisker and Irad Carmi had one goal in mind: To eliminate that seemingly endless waiting time for home service calls.

“The company founders' reason to start TOA was to use technology to solve the problem of waiting at home for a delivery,” says John Opdycke, vice presidents of worldwide marketing. “The whole company’s purpose is to make sure people arrive on time.”

TOA’s ETAdirect Mobility App provides accurate, up-to-the-minute workforce management at the user’s fingertips. The app works on any browser, making it flexible for anybody. “The device is agnostic, no matter what you’re doing,” says Opdycke. “As long as it’s browser based, you can use it.”

ETAdirect currently manages more than 60 million appointments annually for many global brands in the satellite/cable/broadband, telecom, insurance, home services and retail industries. The app’s ease of use and accuracy earned it the Best Mobile App award at NEOSA’s Tech Week last month.

“It’s nice to win and get recognized for your accomplishments,” says Opdycke. “It’s nice to share with our employees as they work on the advancement of our product.”

TOA employs 40 people in its Greater Cleveland headquarters and has more than 320 employees on staff worldwide. They are actively hiring in Cleveland, in particular on the company’s marketing team.


Source: John Opdycke
Writer: Karin Connelly

Karin Connelly Rice
Karin Connelly Rice

About the Author: Karin Connelly Rice

Karin Connelly Rice enjoys telling people's stories, whether it's a promising startup or a life's passion. Over the past 20 years she has reported on the local business community for publications such as Inside Business and Cleveland Magazine. She was editor of the Rocky River/Lakewood edition of In the Neighborhood and was a reporter and photographer for the Amherst News-Times. At Fresh Water she enjoys telling the stories of Clevelanders who are shaping and embracing the business and research climate in Cleveland.