Playhouse Square

the rust belt brain gain, creatives flocking to cleveland
A multi-part spread in Details magazine trumpets the remarkable rise of the so-called "Rust Belt."
 
In the piece titled, "Talented, educated, creative people are no longer fleeing the region -- they're flocking to it," the writer kicks off with:
 
"Rust connotes decay and neglect -- and indeed, the Rust Belt's decline coincided with a massive brain drain. But in the past half decade, the region has retained more of its homegrown talent while drawing the best and brightest from across the country."
 
Cited in the article is a Brookings Institution report that found "cities like Pittsburgh and Columbus have increased their college-educated population in recent years, and Cleveland and Buffalo are on their way -- having stanched their decades-long outward migration."
 
Called out for special attention are Clevelanders Eric Kogelschatz and Hallie Bram.
 
"In Cleveland, Eric Kogelschatz founded the think tank shark&minnow with his wife, Hallie Bram Kogelschatz, after both fled high-powered marketing jobs in Boston; besides organizing TEDxCLE (last year's sold out in two hours), the organization collaborates on events with the Rock and Roll Hall of Fame and the Cleveland Museum of Art. What prompted the move? "We really didn't know what we were getting into," Eric admits. "But we were tired of Rust Belt cynicism."
 
Read it all right here.
county's next-gen council aims to stem brain drain by giving young people a voice
Every time a young person leaves Northeast Ohio for another part of the country, Greater Cleveland loses 120 percent of their salary in actual economic value, says Cuyahoga County Executive Ed FitzGerald.

That's why he recently created the Next Generation Council, a group that is intended to stem brain drain by giving young people a voice in helping the county attract and retain young talent in the region.

Recently, FitzGerald selected 15 council members from a diverse pool of 125 applicants between the ages of 20 and 35. The group began meeting last month and is working to develop a strategic plan.

“The Next Generation Council will provide an opportunity for my administration to get input from young professionals on how the county can develop the right conditions to engage the creative class,” said FitzGerald in a news release. “We are lucky to have such a diverse group to begin this important initiative.”

"I joined the NGC because I admired Ed FitzGerald's willingness to take a very visible step to engage the region's emerging leaders," says council member Hermione Malone, who works at University Hospitals and lives in Detroit Shoreway. "I knew this would allow me to meet a new cadre of smart, creative, passionate, networked peers."
 
She adds, "My aim is to help identify or establish pathways to boost the engagement of young professionals in the public sector, ensuring our voices are consistently represented at the highest level."

Each member of the council serves two years. The group is part of a broader effort by FitzGerald to make Cuyahoga County "a more inclusive and competitive region."


Source: Cuyahoga County Executive Ed FitzGerald
Writer: Lee Chilcote
COSE wellness program helps small biz owners stay healthy and be more productive
Small business owners are often the very first to turn the lights on in the morning and the last to leave at night. So when an owner doesn't show up for work until midmorning, that's typically something his or her employees take notice of right away. They may gossip and joke that the boss is out playing hooky.

"They'll look around and wonder where the boss is," says Ginny Hridel, Product Manager of Health Insurance and Wellness Programs with the Council of Smaller Enterprises (COSE). "Taking an hour and a half a week is not something owners are used to."

Yet, dedicating such time to health and wellness is what's expected of participants in Wellness Tracks, a COSE program that's geared towards helping Cleveland's small business owners become healthier. Throughout the 12-week program, owners learn how to integrate nutrition and wellness into their lives. The result, says Hridel, impacts not only the owners' fitness levels but also their companies' bottom line.

"Think about the sustainability of small businesses," she says. "If the owner gets sick, there's a big impact on the business. If they're able to stay healthy, they can focus on the business and be more productive. There are so many wellness programs for big companies, but it's harder to achieve for small businesses."

To that end, COSE set up its program to make it easy and affordable for small business owners to participate. The program requires a manageable chunk of time and is free for anyone covered by COSE's Medical Mutual plan. Owners not covered by that plan can still attend Wellness Tracks for a small fee.

"There are so many individual success stories," says Hridel. "This is not just about pounds lost but about the business owner making a personal transformation."

In the past two years, Wellness Tracks has graduated more than 300 individuals. The next program kicks off April 19th and classes start the week of April 23rd.


Source: Ginny Hridel
Writer: Lee Chilcote
new website to plug education gap about complex new health care law
Just as the U.S. Supreme Court this week begins to hear arguments about the constitutionality of the federal Affordable Care Act, several Northeast Ohio foundations have banded together to provide nonpartisan, consumer-friendly information to help citizens navigate this complex new law.

The public education effort takes place as liberal and conservative groups across the country launch a fight not only over the constitutionality of the law, but also over how it's perceived by the general public. While the Obama campaign and other Democratic groups are trying to demonstrate how the law is already improving people's lives, Republican groups, on the other hand, are trying to cast the law as a job-killing, top-down mandate.

For Kim St. John-Stevenson of the Saint Luke's Foundation, ensuring that ordinary citizens have the information they need to navigate this complex law -- which will affect their lives, whether they know it yet or not -- is by far the most important objective.

"There's a huge education gap, and we need to be proactive about plugging that gap," says St. John-Stevenson. "Whether you like the legislation or not, right now it's the law of the land, and it's in everybody's best interests to understand it."

The new website, www.affordablecareactneo.org, was launched by the George Gund Foundation, Mt. Sinai Health Care Foundation and Saint Luke's Foundation. Modeled after a similar effort in Cincinnati, it provides information about costs, private insurance, Medicare, mental health coverage, coverage for kids and more.

The website is available in English and Spanish, and there is also a wallet card that can be printed out. The foundations will be working over the coming months to spread the word about the website through their nonprofit partnerships.


Source: Kim St. John-Stevenson
Writer: Lee Chilcote
playhousesquare primed for plenty of peak performances
A recent visit to PlayhouseSquare for "dinner and a show" confirmed that the neighborhood is on a roll. The combination of unseasonably warm weather, a hot new restaurant opening, and a world-class whodunit resulted in a string of sold-out shows filled with well-fed theatergoers.
manufacturing shift helps 'cleveland plus' region emerge from rough economic waters
Like most of the country, Northeast Ohio was slammed hard by the tidal wave of the most recent recession. But thanks to an increasingly diversified economic strategy -- one that saw a transition from traditional manufacturing (steel, tires) to modern forms of manufacturing (healthcare equipment, polymers) -- the region is emerging from those damaging waters stronger than it has in the past, say area advocates.
q & a: rick batyko, executive director cleveland plus
The Cleveland Plus Marketing Alliance is celebrating its fifth birthday promoting Northeast Ohio as a vigorous regional entity. Like any proud parent, Cleveland Plus executive director Rick Batyko is eager to show off the campaign's accomplishments over its first five years of life. Fresh Water writer Douglas J. Guth spoke with Batyko about the campaign's successful past as well as the Wadsworth native's hopes for the region's future.
kickstarter comes to town to show artists how to land diy funding
Since the financial crowdsourcing website Kickstarter was founded a few years ago by New York entrepreneurs, it has helped to raise millions of dollars for artistic projects, including many in Cleveland.

Just how important is Kickstarter for arts funding? A recent New York Times article reported that the organization expects to raise $150 million in contributions in 2012. By comparison, the National Endowment for the Arts has a budget of $146 million.

Next week, Kickstarter is coming to Cleveland as part of a Midwest tour to showcase how artists can land DIY funding for their creative-minded startups. The Community Partnership for Arts and Culture (CPAC) and the Foundation Center of Cleveland partnered to create the event, which takes place on Thursday, March 29th from 6 to 8 p.m. at the Idea Center's Miller Classroom at 1375 Euclid Avenue.

"Kickstarter is important not only because it helps artists raise funding, but also because it leverages their ability to get the word out," says Susan DePasquale, Program Manager with CPAC. "There aren't many opportunities for artists to be funded directly. Kickstarter also allows givers to feel like entrepreneurs."


Source: Susan DePasquale
Writer: Lee Chilcote
bipartisan bill would provide funding to demolish vacant and blighted homes
Against a backdrop of vacant, foreclosed homes and empty lots, U.S. Representatives Steve LaTourette and Marcia Fudge this week unveiled the bipartisan Restore Our Neighborhoods Act of 2012. The new legislation seeks to provide $4 billion to states and land banks to issue 30-year demolition bonds to demolish vacant, blighted homes across the country.

"This country needs to come to the realization that sometimes you just need to tear it down and start over," LaTourette told an audience of city leaders and community development professionals outside of a vacant home on E. 69th Street in Slavic Village. LaTourette stressed that the foreclosure crisis is not just an urban problem; it affects the Lake County communities he represents, too. "Vacant homes drag down property values and can lead to crime."

Congresswoman Marcia Fudge noted that more than 40 percent of the homes on E. 69th Street off Union Avenue were either vacant or foreclosed. A block away, a woman was recently dragged into a vacant property and raped.

Currently, only 10 percent of funds from the federal Neighborhood Stabilization Program (NSP) can be used for demolition. The bill would change that by allowing greater flexibility in how NSP funds can be used. It would also provide more than $40 million in Qualified Urban Demolition Bonds to every state, with additional funding flowing to states like Ohio that are considered "hardest hit" by the foreclosure crisis. Any unused allocation would be redistributed by the Secretary of the Treasury after two years to "qualified" states (including Ohio).

Fudge and LaTourette stressed that the legislation would be budget neutral, as there are at least two possible offsets under consideration for the $4 billion cost.

City and county leaders said the legislation is not only about removing blight, but also clearing the way for future redevelopment of neighborhoods. "We want to see a city that's thriving and bustling," said Gus Frangos, President of the Cuyahoga Land Bank. "This is about creating a new vision for our neighborhoods."

Although more than 6,000 vacant homes in Cleveland have been demolished in the past five to seven years, there are still more than 12,000 condemned or blighted homes throughout the city. Throughout Cuyahoga County, there are estimated to be 25,000 to 30,000 blighted or condemned properties in need of demolition.

"This is a $250-million problem," said Frangos. "That number is much greater than we can handle, no matter how strategic we are with our resources."


Source: Steve LaTourette, Marcia Fudge, Gus Frangos
Writer: Lee Chilcote
positively cleveland to unveil plans to strengthen city as a tourism destination
To conduct an authentic test of what it's like to be a tourist in Cleveland, Positively Cleveland recently sent several Northeast Ohioans on all-expenses-paid trips to parts of the city with which they were unfamiliar. The outcomes of this "mystery shopper" test were revealing, if not exactly surprising: Safety, wayfinding signage and public transportation ranked among participants' top concerns.

Lexi Hotchkiss, Communications Manager with Positively Cleveland, says the "Tourist for a Day" effort was part of a larger, regional initiative to make Cleveland a more visitor-friendly destination. The "Destination Cleveland" project has been launched by Positively Cleveland and other civic-minded partners in anticipation of $2 billion in tourism-related development that is currently being invested in downtown Cleveland.

"Our new President and CEO, David Gilbert, started the process when he joined the organization," explains Hotchkiss. "We knew it was time to look at Cleveland in a different way, and really examine how we look, act and feel as a destination."

In November, Positively Cleveland held a summit with over 200 community ambassadors, ranging from government officials to hotel managers. This unprecedented, collaborative effort to take Cleveland's tourism economy to the next level resulted in 11 focus areas. Top government officials also signed a memorandum of understanding agreeing to work together on this effort.

In a few days, tourism leaders are set to unveil and begin implementing a new, five year plan to improve Cleveland as a travel destination. Positively Cleveland and its partners are holding the Destination Cleveland Travel and Tourism Outcomes Launch on Tuesday, March 27th from 7:30 to 10 a.m. at the House of Blues. The event is free and open to the public.

"Tourism is the fourth largest private sector economy in Ohio," says Hotchkiss. "One of the things we really want to do is engage locals as ambassadors of our city."


Source: Lexi Hotchkiss
Writer: Lee Chilcote
jd breast cancer foundation helps women get back on their feet
J.T. Aguila is Executive Director of the J.D. Breast Cancer Foundation, an organization founded to honor Jacqueline Dobransky, a 33-year-old woman who died of breast cancer in 1997. The foundation's mission is to provide financial assistance, emotional support and education to enhance survivorship.

Aguila knows something about surviving cancer. His wife, Nina Messina, was afflicted by three kinds of cancer in five years, and during that time, Aguila and his family benefited from many acts of kindness from friends. Today, she has been cancer-free for seven years. "Every day, she is a reminder of why I do this," Aguila reflects.

Recently, the J.D. Breast Cancer Foundation gave away $35,000 to 80 women suffering from financial hardship. Although grant amounts are small, ranging from $450 to $1,500, Aguila says the impact they make on women's lives is huge.

"The grants really do help these individuals get over the hump," he says. "We're providing emergency financial assistance to make sure they're not being evicted, getting their utilities cut off in the dead of winter, or unable to put food on the table. When I talk to them, I can hear relief on the other side of the phone."

In addition to grantmaking, the Foundation also hosts a Young Survivors Symposium and an annual Pink Carpet Gala. The latter event honors 10 breast cancer survivors from across Northeast Ohio, giving them the opportunity to get dressed up and walk the pink carpet while their friends take pictures.

Currently, Aguila is busy planning the Foundation's annual Extreme Golf Event, as well as support groups in partnership with the Gathering Place. If you'd like to get involved, he is seeking volunteers, donations and individuals in need of assistance.


Source: J.T. Aguila
Writer: Lee Chilcote
hobby turns into full-blown vintage-printed notecard biz promoting cleveland
As local artists with a common love of vintage art tools, friends Jamye Jamison, Elizabeth Emery and Wendy Partridge decided there was a need for some uniquely Cleveland promotional goods. So they formed CLE Collectiv, which produces a line of handmade note cards that celebrate all things Cleveland.
 
The trio creates the cards at Zygote Press using handset, vintage metal and wood type printing materials on 1950s-era Vandercook proofing presses. The cards are two-color and they can print up to 350 cards in one print run. All the paper is sourced from off-cuts that would otherwise be thrown away. Cards are folded and assembled by hand.
 
“We kind of started it as a little bit of a hobby,” says Jamison. “Just because we felt there was a void of interesting letterpress cards about Cleveland."
 
Current designs include “CLE - the place to be,” “CLE - full city, half price,” “I (heart) Cleveland” and “Cleveland - gentrify this!” Due out in June are “West Side Market - makin' bacon since 1912”
and “Cleveland - it grows on you.”
 
“We’ve been trying to come up with funny, quirky sayings about Cleveland, whether positive or poking sly fun at the city,” says Jamison.
 
The different cards feature vintage images found at Zygote, such as the Terminal Tower from around the time it was built, or a Tremont steel mill.
 
The cards are $5 each, three for $14 or 5 for $20. They are available at CLE Clothing Co., duoHOME, Heights Arts, Room Service, and Zygote Press. They can also be found on the CLE Collectiv Etsy page.


Source: Jamye Jamison
Writer: Karin Connelly
to make a living, area rockers often don't stray too far afield
Cleveland rocks, that much we know. But for many local musicians, "rocking" isn't always enough to pay the bills. To make both music and a living, many must find -- or create -- music-related day jobs that supplement the bottom line. But the good news is two-fold: Cleveland musicians are supportive of one another, and here, a person doesn't have to work 60 hours a week just to pay the rent.
foundation center cleveland launches mobile version of grant-seeking site
The Foundation Center launched Grant Space to aggregate its most popular content in one easy-to-navigate location and be responsive to its audience. The website features video chats with grant makers and a calendar of trainings. It also allows visitors to quickly interact with Foundation Center staff.

Now the Center has launched Grant Space Mobile, a new version geared towards mobile devices such as smart phones and tablets. Foundation Center Cleveland Director Cynthia Bailie says the website, which she developed and is now being used across the country, is one more way the Foundation Center is innovating to serve its customer base. The site is helping grant seekers to become more savvy about using technology to do good in their communities, she says.

"The world has increasingly gone to mobile devices, and we wanted to give our audience what they need in a user-friendly way," says Bailie.

Despite the at-your-fingertips information that is now available online, visits to the Foundation Center Cleveland, which is located in the Hanna Building at PlayhouseSquare, have not declined. Bailie believes that this is because the Center's online presence and physical location actually complement each other.

"We decided to put everything online and offer high-touch in-person services; we've found it has increased our visibility and people still come in," she says.

Making technology more accessible to grant seekers helps them to access funding more easily, identify new sources, strategize ideas and solicit a national and even international audience of grant makers, Bailie says. Recently, the Foundation Center Cleveland hosted a "Good Gone Mobile" networking and information night. The event highlighted two mobile trends, giving and advocacy, and allowed attendees to network with each other and learn from others in the field.

"There's a greater appetite for experimentation with new technologies. We've created a gateway that allows people to quickly tap in and get what they need."


Source: Cynthia Bailie
Writer: Lee Chilcote
fresh filter top pick: the mousetrap
In this age of speed-of-light communication, it is unheard of that a whodunit like "The Mousetrap" still can be a source of utter and total surprise. Agatha Christie's classic murder mystery play, you see, has been running non-stop in London's West End since 1952. At 60 years old, it is the longest continuously running play of all time.
$4.25m sustainable communities consortium begins outreach process
The Northeast Ohio Sustainable Communities Consortium, a major public initiative to help move Northeast Ohio towards a more sustainable, resilient future, will launch a public engagement process in the next few months. Young professionals are among the first constituencies being targeted in this effort to create a sustainability plan for the region.

"We're looking at how we are using land through the lens of sustainability," explains Jeff Anderle, Communications and Engagement Manager for the NEOSCC, which received a $4.25 million grant from the Obama administration's Partnership for Sustainable Communities initiative and launched in January 2011. "We want to make Northeast Ohio more resilient to change, help our governments to be more collaborative and provide the tools for communities to engage in more sustainable planning."

The NEOSCC has five different work study areas: economic development, environment, communities, connections, and quality, connected places. Consortium members include city governments, planning agencies and other public entities throughout the 12-county planning area. According to Anderle, NEOSCC's members are working together because they realize it is in their self-interest to help ensure that the region's resources are used more sustainably.

"We're starting to see collaboration happening in government because resources are getting tight, and moving forward, we believe collaboration will become essential," he says. "People are waking up and coming to the table."

Over the next few months, the NEOSCC will publish an existing conditions report and begin public engagement. "We're partnering with the Civic Commons," says Anderle. "We want to empower people to become a part of the process."


Source: Jeff Anderle
Writer: Lee Chilcote
csu creates arts campus in playhousesquare's redeveloped middough building
Cleveland State University (CSU) recently relocated its Department of Theatre and Dance to the Middough Building at PlayhouseSquare, a critical step in creating a multidisciplinary Arts Campus in the heart of Cleveland's growing theater district.

"The university's master plan is to move the majority of CSU's arts programs into PlayhouseSquare," says Joe Mosbrook, Director of Strategic Communications with CSU. "Our theatre majors will take classes 20 feet from the Allen Theatre. They'll build sets in the building, and then perform in one of the top college venues in the country. We're excited to be a part of one of Cleveland's largest arts centers."

Mosbrook says CSU is the only undergraduate theatre program in the country where students have the opportunity to work alongside a professional theatre company. CSU has formed an ongoing partnership with Cleveland Play House, and its productions are being staged in the new Allen Theatre complex.

CSU now occupies approximately 160,000 square feet on the second and fifth floors of the Middough Building. The refurbished space includes art studios, rehearsal space, photography studios, costume design studios and other facilities. CSU's Fine Arts programs also are now housed in the Middough Building.

In September, CSU plans to open an art gallery in the Cowell and Hubbard building on Euclid Avenue. The gallery will showcase student work, traveling shows, and work by alumni and faculty. The location was chosen to capitalize on PlayhouseSquare's foot traffic while adding to the revitalization of the area.

Over the long term, CSU also plans to move its digital and broadcast media programs, including its student radio station, into the Ideastream building. "There's a symbiotic relationship that occurs when students and professors work together with professionals in their field," says Mosbrook.


Source: Joe Mosbrook
Writer: Lee Chilcote
room with two views: land studio lands new home
As more people and businesses settle in downtown Cleveland, the need is greater than ever for safe, beautiful and active public spaces. Who, then, will steward the dialogue around the importance of good design to the quality of life and economic competitiveness of our region? LAND studio will. The recent union of Cleveland Public Art and ParkWorks has given rise to LAND, an organization focused on (L)andscape, (A)rt, (N)eighborhoods, and (D)evelopment.
cleveland carbon fund seeking to fund projects up to $10,000
When asked if she has a dream project she'd like to fund, Cleveland Carbon Fund Fellow Joanne Neuberger rattles off the top of her list. "I'd love to see a project that capitalizes on the 'Year of Local Food' and helps ramp up Cleveland's local food system while reducing our carbon footprint," she says.

These are the kinds of big ideas which organizers of the Fund hope to spur through their grant making, which supports carbon reduction projects with community benefits. The Carbon Fund recently announced that is it seeking applications for projects up to $10,000. The deadline is March 16th.

The Cleveland Carbon Fund was created in 2009 by the City of Cleveland, Green City Blue Lake Institute at the Cleveland Museum of Natural History, Gund Foundation, Cleveland Foundation and Cleveland Clinic. Its goal, as Neuberger puts it, is to "think globally, green locally." While there are plenty of other carbon funds, ours is the first community-based, open-access fund in the U.S.

The Carbon Fund has supported two past projects whose goal was to install 10,000 compact fluorescent light bulbs in the Slavic Village and Detroit Shoreway neighborhoods of Cleveland (organizers installed nearly 5,000 in the end).

As the Carbon Fund continues to grow, Neuberger says that its leaders will seek additional donations from individuals and businesses. She hopes it will become a popular way to reduce our region's carbon footprint and support local initiatives.


Source: Joanne Neuberger
Writer: Lee Chilcote
clevelander report aims to spur grassroots policy change in region
Major corporations have long conducted sophisticated research to figure out what kind of consumer you are. Now, a new initiative that is being launched by two young city residents aims to find out what kind of Clevelander you are -- and use the results to engage citizens and drive policy change in the region.

By surveying residents' attitudes towards living in Northeast Ohio, as well as our preferences for urban amenities, the creators of the Clevelander Report hope to place useful information in the hands of policymakers shaping our region's future.

"For all of the studies that have been done on our city, very few of them focus on citizens," explains Hallie Bram, a Detroit Shoreway resident who co-founded the Cleveland Report with Eric Kogelschatz. "Our goal is to create the most comprehensive study of Clevelanders that's ever been completed. We want to use that information to bridge the gap between organizations, government and citizens, and help our policymakers to make informed decisions."

The Clevelander Report surveys residents on such topics as whether or not they are natives, boomerangs, expatriates or have relocated from another city; where they currently live; which cultural institutions and businesses they have visited; their level of interest in urban living; and their attitudes towards the city.

Bram says that the survey has been well-received so far, garnering over 500 responses since it launched one week ago. She and Kogelschatz plan to continue the Clevelander Report through the summer, and then compile an Executive Summary that can be provided to residents as well as policy makers.

Bram and Kogelschatz are the founders of TEDxCLE, a popular annual event that features curated talks by some of Northeast Ohio's biggest thinkers. This year's event will take place at the Cleveland Museum of Art on Friday, April 20th.

Take the survey here.


Source: Hallie Bram
Writer: Lee Chilcote