As a small business owner, Carl Baldesare knows the headaches associated with growing a company. With a background as a small business advisor and, more recently, owner of Specialty Renovations construction company, Baldesare grew frustrated with the expense and limited resources available in growing his small company.

Then about nine months ago, Baldesare had an idea for growing all the small businesses in Cleveland: Keep it Local Cleveland Project. “I just started wondering, why don’t people help these small businesses out,” he recalls. “I realized number one is they didn’t know the business existed, or they were afraid to try it.”
 
The Keep it Local Cleveland Project is a membership based group dedicated to promoting and growing small businesses of all kinds in Cleveland. Businesses can run promotions and specials through the website. “I created an all-encompassing Cleveland chamber,” Baldesare boasts. “We connect local people to local businesses. We do this by telling you where to find them, and give you a little incentive to find them.”
 
Member businesses get access to monthly networking events, a mention on social media and radio, and promotion on Keep it Local’s website marketplace. “It’s a pretty slick setup,” says Baldesare. Consumers can access deals and promotions, or simply research local businesses. “When you buy from independent local businesses, more of your money goes to other independent local businesses.”
 
The project already has generated a loyal following, with more than 3,000 followers on Facebook. The organization now has five employees.
 
Keep it Local Cleveland officially kicks off on Sunday with a free concert at the Beachland Ballroom featuring local bands, of course. A ticket is required to get into the concert.

 
Source: Carl Baldesare
Writer: Karin Connelly

In Cleveland’s ever-evolving social media community, there is a wide variety of contributors to the civic dialogue. We've complied a list of some of our favorite voices -- a mix of up-and-comers and seasoned vets from different corners of the web who are using their blogs, podcasts and Twitter feeds to give the city a voice.

Deacon Burns, front man for the alternative punk-hop group Kounterclockwise, is the star of a new sci-fi animated movie, “Kounterclockwise in Forever-Land.” Burns, who attended Cleveland Heights High School, worked with Los Angeles-based animator Jim Lujan for more than a year to create the film, which takes place in Cleveland.
 
The movie chronicles the adventures of Burns and bandmate Kaya Rogue through the streets of Cleveland in search of a magical glove that was stolen from the Rock Hall. The project has been a lifelong dream for Burns. “It was just incredible,” he says. “I always wanted to do an animated show and it was a blast. I loved every minute of it.”
 
Burns and Lujas have never met; Lujas actually hasn’t even been to Cleveland. But the two put the film together long-distance. “It just goes to show how far technology has come that we can do this,” says Burns.
 
Forever-Land features scenes from the Lake Erie shore, Coventry and Stevenson’s Bar and Grille in Euclid (renamed the Wandering Eye in the movie). Burns, who was left paralyzed after an accident in 2007, describes the movie as positive, inspirational and for all ages. “Kounterclockwise in Forever-Land is the first-ever disabled hip-hop inter-galactic animated hero that saves the day in a wheelchair,” boasts Burns.
 
The Greater Cleveland Urban Film Festival will sponsor the movie’s big screen premier on April 24 at the Atlas Theater in Euclid.

 
Sources: Deacon Burns, Jim Lujan
Writer: Karin Connelly

Perspectus Architecture recently completed a merger with HFP/Ambuske Architects, bringing five jobs from Beachwood to Cleveland. Perspectus will remain in its second floor offices on the southeast quadrant of Shaker Square, where it has doubled its office space and is in the process of remodeling.

"Our focus is firmly based in healthcare," says Perspectus principal Larry Fischer of both companies. "We saw a lot of advantages in getting together."

Staying and growing at Shaker Square seemed like a no-brainer, he adds. "When we were looking for space, we wanted a venue or neighborhood that had a certain cool factor to it," says Fischer, who has expanded from a single 900-square-foot office to 10,000 square feet on the entire second floor of his building in the past 14 years. "We probably couldn’t afford being downtown in the primary core. There's a lot happening at Shaker Square."

The new offices are just as cool. There are now a total of 36 staffers in the redesigned space. "Being a contemporary firm, we wanted the space to really represent the work we're doing," says Fischer. "We kept a lot of the mahogany moldings and doors, then contrasted them with clean, light walls and contemporary light fixtures. At two ends, we actually exposed the old wood structure. There’s a contradiction of styles that works pretty well for us."

One big change is that Perspectus' new offices now reflect the movement towards open, connected spaces. "That was a big deal to us," Fischer says. "We didn’t want to be in an old, stodgy environment. We also reorganized the studio -- all or our architects worked in teams, but they weren’t sitting in teams. Now they're more organized and have more space. We really wanted to create a space that supported how we work, and that encouraged mentoring, interaction and collaboration."

That open environment goes for the bosses, too. "There are some people that wish I had my own office," Fischer adds wryly. "But I'm out in the open, too."

Fischer praised the Coral Company for its willingness to work closely with the firm to customize the layout. Perspectus employees continue to enjoy "problem-solving walks" around the Square, taking inspiration from the architecture.

Prospectus is headquartered in Cleveland, but also has offices in Columbus and Charleston, West Virginia.


Source: Larry Fischer
Writer: Lee Chilcote

Watching Cleveland getting rocked for two hours in Captain America is great, but when the rush fades and reality creeps in, we're left with no guarantee Hollywood is ever going to return. A group of area stakeholders is advocating for changes that would attract more film projects, or even a prestige TV drama, to the North Coast.

Northeast Ohio's convention and visitors bureau wants to change the conversation about Cleveland. The multifaceted branding enterprise is designed to bridge a communications gap that ideally will be crossed by millions of business and leisure visitors over the next few years.

Those among us that emerge to the forefront of their professions and community have been honing their leadership skills for some time. Here are a few young African-Americans making waves around town through advocacy, talent and so much more.

Mention the phrase "Paleolithic diet" and many will conjure the image of Fred Flintstone gnawing on a giant dinosaur leg. But nothing could be further from the truth, say adherents. The culinary movement is thoughtful, green, healthy and spreading like wildfire across Northeast Ohio.

If women indeed are the barometer of a healthy cycling city, then making women feel safe while cycling in Cleveland must be a priority, say local biking advocates. Female riders are less likely to cycle without infrastructure that makes them feel safe, including separated bike paths and physical barriers on roads that divide bikes and cars.

As more field service employees rely on their mobile devices for scheduling and to check in with the office, TOA Technologies is keeping up with increased demand. The provider of field service management software experienced record growth in 2013 thanks to the launch of its ETA direct software, landing global telecom company Telefonica as a new customer, and securing a partnership and $66 million investment from Technology Crossover Ventures.

“It’s just a reflection of an ongoing need for people to have scheduling solutions and support,” says John Opdycke, TOA’s vice president of worldwide marketing. “Our goals were not just about revenue growth. We entered new vertical markets and new geographies. We’ve increased our breadth and expansion of our presence throughout the world.”
 
TOA entered five new countries last year: Finland, Argentina, Chile, Sweden and the Philippines. It experienced 50 percent growth over 2012 in new deals. And had 30 percent staff growth, which translates to 68 employees in the Cleveland headquarters and 514 worldwide. Over the past three years TOA has grown its global team by 71 percent and its Cleveland team by 127 percent.
 
“You always go into any year budgeting for a year of growth and, yes, we went into last year knowing we were on track to increase business,” says Opdycke. “And we met all of our goals. But if someone had asked me, ‘Will you increase business by 50 percent?’ I would have said, ‘No, that’s a dramatic increase.’”
 
The Telefonica deal was the largest service deal in the history of the mobile workforce management software industry. TOA is in the process of expanding its Cleveland offices, with plans to more than double its size to accommodate its growth. Every TOA employee around the world comes to Cleveland for training.
 
Opdycke says he expects 2014 to be an equally successful year. “We continue to push forward and we really feel we’re on the right path,” he says. “

 
Source: John Opdycke
Writer: Karin Connelly

Detroit-based writer Matthew Lewis travels to Cleveland to check out the RTA HealthLine, one of the premier BRT systems in the nation. As his city debates its public transportation future, leaders can look to Cleveland as a beacon of hope, a place that has embraced transit and is now enjoying the benefits of its investments.

Larchmere Boulevard might just be Cleveland’s best-kept secret. This classic commercial strip has never earned the attention of Coventry, W. 25th Street or East 4th Street, but it offers one of the best examples of a “complete” neighborhood in the region, chock full of retail and residential within a walkable, transit-friendly neighborhood.