Just when you think there couldn't possibly be any national media outlets out there that haven't yet praised Matt Fish's grilled cheese empire Melt Bar & Grilled, along comes Field & Stream magazine.
In the Sportsman’s Notebook section of the latest issue of the world's leading outdoor magazine, “Wild Chef” Jonathan Miles mentions Melt's Lake Erie Monster, pronouncing it one of the best ways to enjoy a catch.
“Melt Bar & Grilled, in the Cleveland suburbs,” Miles writes, “has one specialty: grilled cheese sandwiches. The menu of 26 variations on that humble childhood favorite is just one indicator of how far and wide owner Matt Fish is willing to take a grilled cheese. My favorite: the Lake Erie Monster, in which a Guinness-battered walleye fillet is swamped in a gleeful mess of melted American cheese, jammed between thick slices of toast, and served with jalapeño-spiked tartar sauce. This is fish-camp cuisine taken to its belt-loosening outer limits.”
This latest shout-out joins recent mentions in USA Today, Boston Globe, and ESPN The Magazine, which named Melt one of the top 10 best sports bars in the country.
Car salespeople often have the reputation of being slick and shady. But Mark Dubis thought, "What if there was a way for those dealerships and salespeople who do a good job to get the recognition they deserve?" So Dubis created Carfolks.com in 2008, an interactive Facebook-style site for the auto sales industry. Based in Lakewood, he's been tweaking the site since then. Now the site is at "full speed."
"People who are good don't have the tools to have a virtual brag book," Dubis explains. "We're the only website in the country that has an interactive map of every dealer in the country. Any consumer can log on and rate any salesperson in the country."
The concept is simple: Give customers a forum to share their car-buying experiences with the dealership and salesperson. The site allows prospective customers to find dealerships with strong customer focused attitudes. Dealerships and their sales teams are rated for their performance, and all reviews are posted on the site. Dealers have the opportunity to contact the customer and work to ensure the customer issues are addressed.
"The majority of customers are happy or satisfied, they just don't have a way to say it," says Dubis. He likens the site to Carfax. "Carfax validates the vehicle, Carfolks validates the dealer. Carfolks is essentially word of mouth advertising."
Carfolks.com currently employs three people. As the site grows, the company plans to hire at least four people in sales and programming positons.
Source: Chris Sorenson
Writer: Lee Chilcote