The Cleveland Plus Marketing Alliance is celebrating its fifth birthday promoting Northeast Ohio as a vigorous regional entity. Like any proud parent, Cleveland Plus executive director Rick Batyko is eager to show off the campaign's accomplishments over its first five years of life. Fresh Water writer Douglas J. Guth spoke with Batyko about the campaign's successful past as well as the Wadsworth native's hopes for the region's future.

Just moments before they took the dais for the Lockwood Thompson Dialogues, presented by the Cleveland Public Library in partnership with LAND studio, local author Michael Ruhlman and award-winning photographer Penny De Los Santos sat down with Fresh Water. The free-flowing conversation touched upon topics ranging from the local food movement to the Cleveland dining scene to food photography. Have a listen.

University Circle Inc. has made exploring the neighborhood and finding new things to do a little easier thanks to a new iPhone app. Developed by FORM in Shaker Heights, the app allows visitors to navigate and learn about University Circle. The app complements the organization’s recently revamped website.
 
“Our goal was to create a much more visitor friendly website with the app,” says Erika McLaughlin, UCI’s public affairs manager. “We had to address the complaint: I don’t know where to go once I’m there. When the app is open, you’re immediately there.”
 
The free app has a “You Are Here” feature, which tells users, well, exactly where they are in University Circle. It also provides up to date information on and photos of the museums, restaurants, galleries, schools, entertainment and shopping venues in the area. The app also lists parking locations around the circle.
 
A GPS feature provides exact directions to where the user wants to go. “It focuses on the gems of University Circle,” says McLaughlin. “Whether you’re walking, driving or riding a bike, the GPS gets you there."
 
An events section lists timely offerings for the day, week or month. “If you want to check out what’s going on in the Circle, you have it in the palm of your hand," says McLaughlin. “Our goal is to bring you back. If you’re here for one event, you might come back if you know what’s around you. It’s going to enhance your experience in University Circle, whether you’re a visitor or a resident.”

 
Source: Erika McLaughlin
Writer: Karin Connelly

What makes a neighborhood thrive? Is it a coffee shop? A fistful of chef-owned bistros? What about a grocery store and dry cleaners? When it comes to Cleveland's various neighborhoods, some seem to have all the pieces in place. Ohio City, Tremont, Detroit Shoreway… these budding burgs appear to have everything a resident could want and need. But do they?

On the heels of St. Patty's Day, which gives cause for merriment whether you're Irish for one day or your entire life, comes Dyngus Day. And Justin Gorski, aka "DJ Kishka," invites you to dig deep to find your ethnic roots and celebrate Cleveland's Polish heritage in style.

"I'm Polish, and I always had pride in that," says Gorski, who created the Polka Happy Hour at the Happy Dog seven years ago. "My grandmother made pierogi and potato pancakes. It's great to be able to celebrate the ethnicity of Cleveland."

Gorski was inspired to create a Dyngus Day celebration in Cleveland after he traveled to Buffalo two years ago to perform. Dyngus Day festivities there attract more than 60,000 people each year. The event is a traditional pagan holiday that began as a celebration of the rites of spring, but was co-opted by a Polish Catholic king many eons ago. Today, it is widely celebrated as the Polish version of Mardi Gras, and always takes place on the Monday after Easter.

Last year's event attracted 1,500 people, and DJ Kishka is hoping for 5,000 at this year's celebration. Bars and restaurants in the Detroit Shoreway neighborhood have banded together to promote the event. Organizers are planning an Accordion March along W. 58th Street, the traditional crowning of Ms. Dyngus (kind of a polka-themed talent show), live music and an appearance by Big Chuck.

Gorski says Cleveland's strong Polish community will keep Dyngus Day growing, and it will help attract visitors to the revitalized Gordon Square Arts District.

Dyngus Day will take place on Monday, April 9th. The crowning of Ms. Dyngus will take place at 5 p.m., with the Accordion March immediately following.


Source: Justin Gorski
Writer: Lee Chilcote

To conduct an authentic test of what it's like to be a tourist in Cleveland, Positively Cleveland recently sent several Northeast Ohioans on all-expenses-paid trips to parts of the city with which they were unfamiliar. The outcomes of this "mystery shopper" test were revealing, if not exactly surprising: Safety, wayfinding signage and public transportation ranked among participants' top concerns.

Lexi Hotchkiss, Communications Manager with Positively Cleveland, says the "Tourist for a Day" effort was part of a larger, regional initiative to make Cleveland a more visitor-friendly destination. The "Destination Cleveland" project has been launched by Positively Cleveland and other civic-minded partners in anticipation of $2 billion in tourism-related development that is currently being invested in downtown Cleveland.

"Our new President and CEO, David Gilbert, started the process when he joined the organization," explains Hotchkiss. "We knew it was time to look at Cleveland in a different way, and really examine how we look, act and feel as a destination."

In November, Positively Cleveland held a summit with over 200 community ambassadors, ranging from government officials to hotel managers. This unprecedented, collaborative effort to take Cleveland's tourism economy to the next level resulted in 11 focus areas. Top government officials also signed a memorandum of understanding agreeing to work together on this effort.

In a few days, tourism leaders are set to unveil and begin implementing a new, five year plan to improve Cleveland as a travel destination. Positively Cleveland and its partners are holding the Destination Cleveland Travel and Tourism Outcomes Launch on Tuesday, March 27th from 7:30 to 10 a.m. at the House of Blues. The event is free and open to the public.

"Tourism is the fourth largest private sector economy in Ohio," says Hotchkiss. "One of the things we really want to do is engage locals as ambassadors of our city."


Source: Lexi Hotchkiss
Writer: Lee Chilcote

It's the "Year of Local Food" in Cleveland, say the organizers of Sustainable Cleveland 2019. It's also the year that Congress is set to reauthorize the farm bill, the largest piece of food and farm legislation that determines how food reaches our plate.

These two events may seem disconnected, but they really are not, says Tia Lebherz, an organizer with Food and Water Watch, whose job is to energize the Cleveland Fair Farm Bill Campaign. In fact, the bill plays a big role in whether or not small local farmers, including urban farmers, can survive and thrive.

This Saturday, local urban farmers and advocates of a better, healthier farm bill are linking the two issues together with an event that they're calling "Green Your St. Patty's Day." Food and Water Watch, Green Triangle, City Rising Farm and Blaine Community Garden organizers are rallying locavores to volunteer on a farm in Hough and participate in a day of action urging their Congressional leaders to support a fair farm bill using letters, phone calls, art projects and petitions.

"Every day, more and more power is shifted to Monsanto and other large corporations, undercutting small farmers so they can't compete," says Lebherz. "We want to see sustainably produced, local food, and one way to do that is to support competition provisions ensuring a level playing field for small farmers."

Lebherz says that Saturday's event will show that Cleveland residents are engaged in their local food system and want to see change. Federal reauthorization of the farm bill only comes up every four to five years, she says, making the Year of Local Food a golden opportunity to organize around this issue in Northeast Ohio.

The "Green Your St. Patty's Day" event takes place this Saturday, March 17 from 9:30 a.m. to 5 p.m. at City Rising Farm, 8814 Blaine Avenue in Cleveland.


Source: Tia Lebherz
Writer: Lee Chilcote

When Kelly Kandah walked to her job each morning at ABC News in Manhattan, she found herself gaping at the long lines outside of trendy cupcake shops like Crumbs and Magnolia Bakery.

It wasn't because she was hungry -- Kandah simply has cupcakes in her blood. Baking is a family tradition, and her mom has been baking cakes featuring Grandma Kandah's "famous" frosting recipe for years for family friends.

So, when the 25-year-old Kandah moved back to her hometown, it was natural for her to start baking with her mom again. She quickly realized that she'd found her life's calling -- baking delicious, king-sized cupcakes. Yet, within a few short months of taking orders, her four KitchenAid mixers weren't enough to get the job done.

Following the tried-and-true path of many successful entrepreneurs, Kandah decided to move the business she launched out of her house into a retail storefront. Her new shop, called Colossal Cupcakes, is set to open this Friday, March 16th -- just in time for an onslaught of hungry downtown visitors on St. Patty's Day.

"I wanted to bring Clevelanders the same thing I saw in New York -- an actual specialty cupcake store, always stocked with a large variety of cupcakes, that never closes early or sells out," says Kandah. "I thought, why not Cleveland?"

Colossal Cupcakes will offer generous-sized cupcakes -- twice as big as ones you'd find at a typical bakery, Kandah promises -- for $3.75. Visitors will have 40-plus varieties to choose from, including the Colossal Classic, a milk chocolate cupcake that has raspberry filling and is topped with almond butter cream frosting. Guilt-inducing drinks such as Red Velvet Hot Cocoa will also be available.

Other offerings include coffee, tea, cupcake shakes made out of homemade vanilla ice cream and cream cheese whipped cream to top off your steaming cup of hot chocolate. Looking for a low-cal option? Try the tasty vegan cupcakes.

Kandah built out her retail storefront at 530 Euclid Avenue to feature a French cottage-style theme. It also features reclaimed wood countertops.

Colossal Cupcakes will be open Monday through Friday from 7 a.m. to 7 p.m., and Saturday until 9 p.m.


Source: Kelly Kandah
Writer: Lee Chilcote

Throughout its 20 year history, Eden Inc., a nonprofit developer of affordable housing, has "flown under the radar," says David Fearn, Manager of Grants Development and Community Relations. If so, then one might say that Eden's recently launched sustainability efforts constitute a coming out party -- one to which all of its neighbors are invited.

Eden has always been a community-minded agency; its housing developments serve low-income and often mentally ill Cleveland residents, providing them with supportive housing and wrap-around services that help them to become more self-sufficient and better integrate with society.

In the past, Eden's low profile was largely due to the fact that affordable housing can be subject to the kind of reactionary NIMBY-ism (Not In My Backyard) that also pushes Cleveland's most vulnerable residents to the margins of society. Neighbors may oppose affordable housing because they are afraid of negative community impacts, yet such fears are typically unfounded, says Fearn.

To bridge the wide gap between Eden's low-income residents and their neighbors, the nonprofit is launching a series of sustainability efforts that have community benefits, says Fearn. Within the next few months, Eden will create a large-scale community garden at its Liberty Building at E. 105th Street and St. Clair Avenue, and a new development along Madison Avenue will probably receive rain cisterns. Eden is also integrating gardening and sustainability into other properties it owns.

"The benefits of these sustainability projects are that they engage the community around us, provide fresh produce and beautify the area," says Fearn. "We plan to source as much labor as possible from the neighborhood or city residents."

Such innovative sustainability efforts dovetail with Eden's existing focus on green building. All of Eden's projects now meet Enterprise Green Communities standards and often incorporate repurposed materials, as well.


Source: David Fearn
Writer: Lee Chilcote

Ohio City Inc. was named the inaugural winner of the Enterprise Community Innovation Awards, held on Tuesday, March 6 at CSU’s Levin College of Urban Affairs. The event, hosted by Enterprise Community Partners, which helps find affordable housing options, was sponsored through KeyBank. It was designed to recognize organizations creating new and lasting community development solutions in Greater Cleveland.
 
Ohio City received a $25,000 grant to support its Market District Initiative, which promotes the growth of smaller businesses throughout the West Side Market neighborhood. The initiative targets investment in local artisan businesses and leverages the local food movement through the re-development of vacant land.
 
Four finalists were chosen by a panel of judges from 11 submissions. The other three finalists were the city of South Euclid for its green neighborhoods initiative, CWRU’s Center on Urban Poverty and Community Development’s neighborhood stabilization web application developed to help with the foreclosure crisis, and Western Reserve Revitalization Management Corporation’s Kinsman neighborhood revitalization plan.
 
"There was pretty clear agreement that these were the four best programs based on criteria for innovation, leadership and impact on the community," says Mark McDermott, Ohio director of Enterprise. "We were excited to see that there was a diversity of organizations around the issues."
 
The four finalists are good examples of work that can be duplicated in similar neighborhoods. “We were glad to find projects we could hold up to the community at large and say, ‘here are solutions to some of the most challenging problems and they can be replicated in the community,” says McDermott.

 
Source: Mark McDermott
Writer: Karin Connelly

Freshbag, which offers corporate wellness programs and an online fresh foods-shopping and delivery service, is growing faster than founders Ian Wong and Max Wilberding anticipated. The company is adding to its current six pickup locations and forming new partnerships.
 
Later this month, Freshbag will add 1-2-1 Fitness, on the Case campus, as a new pick up location. Wong says more locations are in the works. Furthermore, the company is expanding its chef repertoire with Scott Groth of the Chubby Cook and his network of chefs. Freshbag hosts events that illustrate how healthy foods can also taste good, and wellness nutrition events that bring dietitians and chefs on site with tips and cooking classes.

Wong is thrilled with how their concept has taken off. "We certainly weren't expecting to grow this rapidly,” he says. “But the way we see it: it takes a long time to reach a critical mass, but once we get there, things start running faster and faster.”

Freshbag is also looking for an operations and logistics specialist to handle acquisitions operations (finding ways to become more efficient), and deliveries.


Source: Ian Wong
Writer: Karin Connelly

In this Fresh Water video, Cleveland chefs Jeff Fisher, Dante Boccuzzi and Zack Bruell talk about their culinary style, their restaurants, and their fondness for the farm-to-table movement. With decades of experience between them, they are able to put into context the dramatic progress the Cleveland restaurant scene has made over the past 10 to 15 years.

As more people and businesses settle in downtown Cleveland, the need is greater than ever for safe, beautiful and active public spaces. Who, then, will steward the dialogue around the importance of good design to the quality of life and economic competitiveness of our region? LAND studio will. The recent union of Cleveland Public Art and ParkWorks has given rise to LAND, an organization focused on (L)andscape, (A)rt, (N)eighborhoods, and (D)evelopment.